Is it time for your small business to give uniforms to your employees?
Here are some pros and cons of using a company uniform:
Pro #1: Increased brand reinforcement and visibility.
Employee uniforms reinforce your brand. The back of vests is a great place to reinforce the logo or slogan you use across other mediums. Name tags are another excellent place to boost your brand.
Pro #2: Increased team Spirit
Many employees get a sense of belonging and team spirit when you ask them to wear a uniform. Employees who wear uniforms also feel solidarity with each other and share a desire to work toward common goals.
Pro #3: Employees’ safety
The right kind of uniform can increase employee safety. For example, bright clothing makes workers easily identifiable when shipments are arriving and shelves are being stocked.
Pro #4: Reduced employee expense
If your small retail business provides uniforms, it cuts down on employee expenses and furthers their sense of loyalty. Employees no longer need to focus on what to wear for work or on having to own a sufficient number of outfits appropriate for the workplace.
Con #1: Increased business cost
Acquisition, repair and replacement costs certainly add up and impact the company’s overall annual budget
Con #2: Employee resistance
Looking like everyone else isn’t for everybody. In fact, some employees who like to express themselves may act out in other ways wearing outlandish makeup, jewelry or hairstyles in an effort to stand out.